InternetNews Staff

TMP Worldwide Inc. said that it will not proceed with the private sale of up to $115 million principal amount of its Convertible Subordinated Notes due 2005, which was previously announced by the company on April 9, due to unfavorable market conditions. Andy McKelvey, chairman and CEO of New York City-based TMP, said: “Although we […]

Canada’s EveryWare Development Inc., a developer of cross-platform software for the construction and analysis of dynamic Web applications, launched Bolero 2, a real-time Web site traffic and analysis tool. Scheduled to begin limited shipping in May, the product’s scalable, open architecture is designed for use in a variety of Internet applications ranging from a single […]

Ad-backed free e-mail provider Juno Online Services is closing offices in San Francisco, Los Angeles, Chicago, and Detroit amid rumors of layoffs of up to 60 employees. However, Juno President Charles Ardai was quoted as saying the closings are an effort to consolidate its sales force in New York, where most of the larger sponsorship […]

Andromedia Inc. in San Francisco, a supplier of ARIA Web site activity analysis software, said it raised an additional $10 million in equity financing. The investment came from an investment banking and venture capital group comprised of UBS Capital II LLC, The Travelers Insurance Co., JK&B Capital and Westbury Capital Partners L.P. Executives from Travelers […]

Perhaps not unexpectedly, the founders of Softbank Interactive Marketing have reportedly filed a $200 million lawsuit against SIM’s former parent company, Softbank Holdings and its subsidiary, Ziff-Davis. The suit follows the sale of the Internet advertising unit to the strangely named ZULU-tek, formerly echoMEDIA. The new owners renamed SIM as ZuluMedia. Also named in the […]

AT&T subsidiary a2b music, a digital music distribution technology provider for music labels, today introduced an enhanced Internet music delivery platform. The company said that the new platform provides greater licensing and co-branding capabilities for marketing and distributing music over the Internet, allowing record labels to have more control over how their music content is […]

CNET Inc. said it launched an advertising campaign “that uses humor to set the record straight about its dominant position versus its competition in online technology coverage.” The business-to-business campaign, which is targeted to the advertising community, cites syndicated research data showing CNET ahead of competitors ZDNet, IDG, and CMP in terms of audience reach. […]

DoubleClick Inc. in New York said it has added seven more Web sites to its ad network, growing it to more than 70 sites. New client sites are Major League Baseball, A&E, The History Channel, Biography, The CyberMom Dot Com, The MyDesktop Network, and Shockrave. Kevin O’Connor, DoubleClick CEO said the new sites “provide an […]

InterVU Inc., a pioneer in video delivery over the Internet, and MatchLogic Inc. launched trueVU, a turnkey, one-stop shopping solution for online marketers that allows for integration and delivery of rich media Internet advertising. trueVU combines bandwidth-intensive media applications and delivery by the InterVU Network with the targeting, management, distribution, reporting and performance measurement of […]

Direct-response pricing models such as pay-per-lead and pay-per-action are gaining in acceptance and use, according to an industry newsletter. In fact, some experienced Web marketers believe that pay-per-action–based on the viewer taking a specific step after reading a banner–will at least equal the popularity of CPM as a pricing model in 1998, according to Simba […]

Atlanta-based PARADIGM Interactive has been retained by Crestar Bank to develop and implement its Internet advertising campaign for 1998. PARADIGM said it will begin by conducting extensive tests on different creative advertisements and Web site placements in order to determine the most effective way to drive customers to the Crestar Web site. Billings were not […]

MicroStrategy, a relational online processing vendor, and ESPN CHILTON Sports Poll, a provider of marketing information about sports fans, launched Sports Poll Interactive. The application is designed to help guide marketing decisions by allowing advertisers, event sponsors, media outlets and sports associations to purchase sports data analysis over the Internet. Powered by MicroStrategy’s DSS Web […]