Ad network Adsmart said it has added 13 new Web sites
to its NetFuerza division, which is dedicated exclusively to the U.S.
Hispanic and Latin American markets, as well as Spain and Portugal.
NetFuerza’s current network of 50 branded sites claims 25 million in monthly
impressions.
Joining Adsmart NetFuerza is Automundo, an informational site about
cars; La Brujula, a Chilean search engine and
portal; Camaras de Comercio, a reference
list of Hispanic chambers of commerce; Chevere, a Venezuelan gateway to the Web; Hispanico, a culture shop with music,
books and videos; Mundo Latino, a business directory; Tarjetas Virtuales, a Spanish
language site for free electronic postcards, video games and chat; Todo Latino, an indexed Hispanic site
directory and portal in English focusing on the U.S. Hispanic market; Uruguay Total, an indexed Internet
guide; Viajo.com, a travel site for the Spanish and
Portuguese speaking markets; Iguana, a Mexican-based search engine; MexSearch Yellow Pages, the Internet
yellow pages of Mexico; and Yagua, Paraguay’s portal to the Web.
Adsmart, a subsidiary of CMGI Inc., is an online advertising network
comprised of more than 300 Web sites totaling 1.8 billion monthly
impressions.
