NDS is now going to be absorbed into the Video and Collaboration Group at Cisco that is led by Marthin De Beer. The former CEO of NDS Dr. Abe Peled, is now the senior vice president and chief strategist for Cisco’s Video and Collaboration Group.
With the NDS technology in-hand Cisco now has a more robust end to end offering in the service provider video space.
“Simply put, almost everyone loves video,” Jesper Anderson, senior vice president and general manager, Service Provider Video Technology Group, said in a blog post. “The video entertainment industry is in the midst of a major market transition with consumers demanding high quality video experiences that are inherently more immersive, engaging, mobile, and social.”