InternetMediaHouse Takes Stake in Agency | Internet News

InternetMediaHouse Takes Stake in Agency

Written By
Beth Cox
Beth Cox
Nov 23, 1999
1 minute read

Germany’s InternetMedia House.com AG
shares surged almost 10 percent after the company said it bought a majority
stake in advertising agency INTERACTIVE Online Services I.O.S. GmbH.

IMH shares rose 1.3 euros, or 5 percent, to 27.4 after reaching a high of
28.6 euros, Bloomberg News reported.

The company took a 51 percent stake in IOS; financial details were not
disclosed.

IMH said it will group IOS with its @solutions GmbH advertising agency and
multimedia company Assenmacher, in which it took a majority stake in August.

Since a July initial share sale at 20 euros a share, which raised 29 million
euros ($20.7 million) for expansion, the company has bought a majority stake
in International Consulting & Marketing Group Inc., which hosts the
fourth-most popular German-language Internet index.

It also formed an online
sports joint venture with Axel Springer Verlag AG and Kirch Group, Bloomberg
said. IOS clients include Merck KGaA and Novartis AG.

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