Lycos Launches Kids Site

Building on previous efforts to woo the youngest of Internet users, Lycos Inc. Wednesday rolled out Lycos
Zone
, an educational Web site for kids.

The site targets children ages 3 to 12.

Lycos (LCOS) Zone includes free access to the Lycos SearchGuard filtering
technology, which also allows parents to disable e-mail and chat.

A “Homework Zone” educational site, divided by grade level, has been
created by a board of editors and teachers. An kids’ entertainment channel and a separate section to help parents and teachers protect children from objectionable content on the Web are also offered.

“Lycos is dedicated to making the Web a family-friendly experience by
providing tools, services and content that harness the power of the
Internet in safe and constructive ways,” said Bob Davis, Lycos Inc. president
and chief executive officer.

In June, Lycos partnered with IntelliSeek to offer Web development
tutorials for kids aged 6 to 12.

In a similar move aimed at capturing the kids’ Internet market, E*TRADE (EGRP) last week invested $1 million in
start-up children’s site ePlay Inc.

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