Engage Technologies in Andover, MA, said seven new customers including The Password, KOZ, ImageNet, RegionOnline and AccountingNet Inc. have purchased its AdBureau Ad Management Service.
Said Paul Schaut, president and CEO of Engage: “The use of a (outsourcing)
service model is a growing trend among online advertising sites. Engage offers
a smart, cost-effective service that demonstrates our vision to develop and
deliver market-leading Web solutions.”
AdBureau is a turnkey service that allows Web sites and networks to outsource
the delivery, scheduling, inventory management, targeting and reporting of
Internet advertising, but still maintain control of advertising data.
AdBureau utilizes Accipiter’s AdManager Ad Serving Software, so that
organizations can migrate Internet advertising to an in-house solution as they
grow.
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