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Financial Intranet Taps Theismann for National Campaign

Written By
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Beth Cox
Beth Cox
May 13, 1999

Ardsley, NY-based Financial Intranet Inc., a financial video-on-demand
network, hired football legend Joe Theismann to become FNTN’s corporate
spokesperson.

Theismann will kick-off FNTN’s national brand campaign initiative to create
awareness of the company’s service and technology offerings. Starting in the
third quarter, Theismann will appear in a series of television advertisements
as well as live chats and video presentations over the Financial Intranet network. Spending plans
were not disclosed.

Financial Intranet’s on-demand audio and video financial information network
connects the brokerage and mutual fund industries to individual investors
worldwide.

Theismann, former star quarterback of the Washington Redskins, will address
topics on the Web site including “Managing to Win” and “Game Plan for
Success.”

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