Internet Profiles Corp. (I/PRO) said it signed 43 new customers for its measurement and auditing services in the second quarter, including Excite and MGM Online.
New customers include a variety of corporate marketing, e-commerce,
entertainment, news and information sites, the company said..
“I/PRO has the reliability and flexibility in Web measurement services we’re
looking for,” said Darci Rose Pierce, MGM Online’s production director. “MGM’s
sites are designed with very specific objectives in mind. NetLine allows us to
break the sites down into special reporting units to ensure that the people
tracking the results get the exact information from the site’s measurement reports to meet those
objectives.”
Other second quarter new customers include: Agencia Estado-Brazil, BellSouth
Intelligent Media Ventures, several Boston Globe sites, Career Mosaic,
CBS Marketwatch, Christian Community Network, GoTo.com, Infobeat, a variety of
NBC affiliates and Techwave.
I/PRO provides Web traffic verification, analysis, and research and has
partnerships with Nielsen Media Research, Accipiter, NetGravity, and
Solbright.
