RealTIME Media Delivers "Scratch and Win" Promo to Yahoo! | Internet News

RealTIME Media Delivers “Scratch and Win” Promo to Yahoo!

Written By
Hans Lombardo
Hans Lombardo
Dec 14, 1998
1 minute read

Yahoo! is running a 1998 Holiday Instant Win
shopping promotion using technology from RealTIME Media.


The promotion, which runs through Dec. 22, makes available instant prizes of
cash and merchandise totaling more than $1 million. Participating merchants
include Shabang, Great Food Online, Sierra Online, Digital Chef, Shop4.com,
Multiple Zones, 800.com,
Holt Outlet and Toys R Us. Those make an online purchase receive virtual
instant win scratch off game card. Prizes include stereo equipment, fashion
wear, holiday foods and desserts, toys, CDs and gift certificates.


The online scratch and win card uses RealTIME Media’s patent-pending
technology to create a fun online experience while generating instant
notification of prize winnings. Each instant win prize winner advances to a
bonus round where they can be
eligible to win $50,000, $100,000 or $1 million in cash.


RealTIME Media clients include Microsoft, Ford Motor Credit, Rolling Stone,
Delta Air Lines, Norwegian Cruise Lines, CBS Marketwatch.com, The Weather
Channel, CDnow, Cybercash and Yahoo!.

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