Sunglass Hut Signs with THINK

THINK New Ideas said it was hired to develop and implement e-commerce and interactive solutions for Sunglass Hut International Inc.

THINK said it will design and produce a new Internet presence for the sunglass retailer in the first phase of the project, which will launch this quarter. Phase One will include an integrated shopping module. Billings were not disclosed.

The second phase of the project will include the re-architecture of the entire
commerce environment.

Sunglass Hut International says it is the world’s largest specialty retailer of sunglasses, with more than 2,000 stores located throughout the United States, Canada, the Caribbean, Europe, Australia, New Zealand and Singapore.

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