UNIGLOBE Travel Online Inc. entered a
joint
marketing agreement with Microsoft’s MSN Expedia to feature cruises available
from UTO.
Shoppers visiting the MSN Expedia Web site will have access to special
cruise offers and value-added cruise products from UTO. Financial arrangements
were not disclosed.
“By partnering with MSN Expedia, we add the UNIGLOBE reputation as one of
the largest sellers of cruises in North America to a company that’s proven to
be successful at selling travel products over the Internet,” said Michael
Dauberman, senior vice president at UNIGLOBE Travel Online.
MSN Expedia claims more than 3 million monthly visitors. UTO said it also
launching a marketing and advertising campaign through MSN Expedia and other
Microsoft sites.