Extreme sports outfitters No Fear Inc. signed a multi-year
e-commerce agreement with Evolve
Internet Marketing to launch an Internet site that features The Void
online store and the complete line of
merchandise utilizing the “No Fear” trademark.
No Fear’s The Void will include
sportswear items from its Motorsports,
Motocross, Wakeboard, Surfing, BMX and Mountain Biking lines as well as its
own line of casual clothing, tees, polos, shorts, hats; plus accessories and
decals.
“No Fear’s site will be a showcase for very strategic use of
the Internet,” said Stephen Monaco, president and CEO of Evolve Internet
Marketing. “The Void will be so much more than a promotional site, as it will
foster a high level of interaction with customers and provide an enriching
online experience for extreme sports enthusiasts everywhere.”
The site is scheduled to launch in the first quarter of 1999. Billings for the
development were not disclosed.