InternetNews Staff

NetGravity said that News America Digital Publishing, the electronic publishing division of Rupert Murdoch’s News Corp., deployed NetGravity AdServer for its Fox News Online, Fox Sports Online and TV Guide Entertainment Network sites. News America Digital Publishing is using AdServer to target audiences with relevant advertising and marketing through visitors’ Web site preferences and profile […]

Thomson Interactive Media (TIM) said it was selected by Guy Gannett Communications to publish the Internet classified ads for the Portland Press Herald and the Maine Sunday Telegram (The Portland Newspapers). TIM already hosts ads for the Houston Chronicle, The Tampa Tribune and New York’s Newsday. The company said it will also provide associated consulting […]

Adauction.com, the online ad auction channel, said it signed a $250,000, six-month contract with U S WEST Dex Internet Yellow Pages, which will buy Internet ad inventory through the company’s monthly auctions. “This contract shows how large media buyers like U S WEST Dex are committed to purchasing through the online auction channel, and further […]

Shopping.com said it added a $1.5 million national radio buy to its marketing mix. “We feel that this national radio schedule offers us the ability to reach out to additional segments of our customer base,” said John H. Markley, president and CEO of Shopping.com. “Radio is a proven entity that we believe will present the […]

Free Range Media, an online business solutions provider, launched a Web site for clothing retailer Unionbay. Known for its youthful spirit, Unionbay said it worked with Free Range to develop a site that extends the Unionbay brand and “allows teens the chance to incorporate the Unionbay lifestyle into their own.” Billings were not disclosed. “The […]

Growth in the Internet-user population and the arrival of mainstream advertisers will push global spending for online ads to more than $15 billion in 2003, according to a new report from Forrester Research Inc. Forrester estimates that U.S. spending for Internet ads will grow from $1.3 billion in 1998 to $10.5 billion in 2003. Despite […]

Commercial Internet service provider PSINet Inc. is continuing its Asia/Pacific push today by acquiring a Korean ISP. The company said it expects to complete the deal to acquire Inet Inc. in September. Financial terms were not disclosed. Inet provides Internet access, applications, consulting services, and education programs for businesses and individuals. Business services include Web […]

People seem to be spending more of their leisure time surfing the Net instead of the waves this summer. Media Metrix reported home Web usage is up 15% from June to July. The company’s latest research revealed that home usage grew from 3.5 hours in June to 4 hours in July. Time spent using the […]

Yahoo! Inc. today launched Yahoo! Small Business, the portal’s newest online resource targeted at small business professionals and entrepreneurs. The new free site offers targeted products and services in 11 topic areas including Communications, Finance, Government Services, Human Resources, International Business & Trade, Legal, Office Supplies, Sales & Marketing, Starting a Business, Technology, and Taxes, […]

Barnes & Noble, Inc. said today it plans to offer an initial public offering of stock in its online bookselling unit barnesandnoble.com. The company said it will file an initial public offering statement with the SEC within the next thirty days. The planned IPO will enable the bookseller to cash up for its head-to-head battle […]

Two Seattle online design agencies–Honkworm International and POP! Multimedia–joined forces “to better serve advertising agencies and more demanding corporate clients.” As part of the alliance, Honkworm and POP! will work together to create, develop and produce multimedia “webisodes” for corporate clients. Honkworm and POP! will also collaborate on developing and pitching new business opportunities related […]

Web ad network Flycast Communications Corp. named Lyn Chitow Oakes as vice president of marketing. Oakes is responsible for managing the marketing and product strategy and direction of the company. Oakes brings 12 years of marketing experience, including a stint at Electric Classifieds Inc. and seven years at America Online, where she spearheaded initiatives in […]