SightPath Targets Europe For Rich Media

Content delivery company SightPath, which was recently acquired by Cisco Systems (CSCO) for $800 million, is launching a rich media content delivery solution designed for European Network Service Providers (NSPs), Internet backbone carriers and Web hosting providers.

The SightPath i.Director solution enables service providers to build their own scaleable content delivery networks, capable of providing TV-quality video, multimedia and other rich media applications.

i.Director is based on SightPath’s SODA Self Organising Distributed Architecture (SODA),which allows service providers to deliver content from a distributed network of servers located near users. This offers the scalability, real-time request routing, and network-wide load- balancing required for the provision of content and commerce services in large-scale
edge networks; gives the network the automatic ability to route around network congestion in real time and provides the ability to handle unexpected peak loads.

Users can access live and on-demand media streams in any format including Microsoft Windows Media Technologies, MPEG3, MP3, Real Networks Real G2, Quick Time, Acrobat, Shockwave and PowerPoint.

The emergence of new Web services are blurring the line between television and the Internet, notes Neville Wheeler, managing director of SightPath Europe.

“Offering these types of services will differentiate service providers in what is getting to be an extremely crowded marketplace,” he said. “Now, for the first time, service providers have a solution which enables them to offer reliable, high-performance rich media services which are guaranteed to work.”

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