InternetNews Staff

San Francisco-based ad network Flycast Communications and promotions company RealTIME Media Inc. are partnering to offer an integrated “instant win” sweepstakes program. Flycast said that as a result of the arrangement, it will be able to offer advertisers the ability to launch interactive promotions across the Flycast Network. Advertisers, working with RealTIME Media, can now […]

Internet auction site ONSALE Inc. launched its Ad+Vantage Program to increase awareness of manufacturers’ product offerings by guiding ONSALE customers to participating manufacturers’ Web sites. Manufacturers selling transition and re-manufactured inventories on ONSALE’s Web site “can earn thousands of dollars a month in advertising credits to promote new products on their respective sites and leverage […]

GeoSystems Global Corp. in Phoenix unveiled a new MapQuest interface and a series of corresponding new advertising products for the site that claims 42 million page views per month. The new interface features a compass rose to guide users through the multiple services. The site is now more clearly organized to allow visitors to choose […]

eShare Inc. delivered version 2.0 of its NetAgent online sales and customer care system NetAgent 2.0 acts as a communications conduit between suppliers and their customers by providing real-time dialog capabilities that both automate and improve Web-based commerce, customer support and service, the company said. “E-customers are more likely to buy when their questions and […]

It was reported in “The Times of India” this week that Signitron in Calcutta, India has developed an encryption software package using a powerful 448-bit key. Called EMD Armor–but packaged and sold as Sigma 2000–it can encrypt all the data stored on a PC. A very low cost system, with prices as low as Rs […]

Microsoft Corp. fired the latest round the browser wars Wednesday, releasing the first public beta version of Internet Explorer 5. The latest incarnation of IE contains features that allow Web developers to offer site visitors more search and navigation choices. Internet Explorer Web Accessories are designed to provide seamless access to content and services. The […]

Remember looking through the Sears toy catalog “wish book” when you were a kid? Dreaming? Hoping? Now your kids can do it online. Sears put the whole toy catalog online at wishbook.com, offering more than 2,300 toys and gifts and various services–from helping customers identify the hottest toys to sending wish lists to friends and […]

A $100,000-plus online campaign emphasizing the superiority of Real Media’s Open AdStream (OAS) ad server software launched on 10 major online sites and networks that focus on technology leaders. The campaign, featuring a series of nine dynamic banners, was created by San Francisco-based Lot21 Interactive Advertising Group, launched in February by Kate Everett-Thorp. “Key to […]

InterVU Inc. delivered a new management service for Web publishers, advertisers and agencies that enables automated audio and video content publishing and content and audience management. The new service, known as Audience, includes tools for audio and video content publishing, event scheduling, ticketing, branding and audience targeting that are designed to help develop and grow […]

Ad rep company 24/7 Media Inc.in New York signed Knight Ridder’s Real Cities and cars.com to its 24/7 Network. Real Cities, a network of more than 40 Web sites, and cars.com together will generate approximately 45 million impressions per month for the 24/7 Network. “Real Cities and cars.com are category leaders that present advertisers the […]

Ingalls Moranville Advertising was selected by Adauction.com as its agency of record and launched a print and online campaign designed to increase awareness among advertisers and media planners. Adauction.com, which plans to spend up to $2.5 million through 1999, awarded Ingalls Moranville its account for creative and media following a competitive review. “Ingalls Moranville is […]

AdKnowledge in Palo Alto, CA, which markets an end-to-end Web advertising management system, named Jim Alla as director, Eastern Regional Sales and promoted Susan Lutter to the position of director, Western Regional Sales. The company also expanded its sales and customer service operation in New York to support its growing business in the region. Alla […]