InternetNews Staff

Digital Impact Inc. in San Mateo, CA introduced its Merchant Mail Network, a system for highly targeted, proactive communication with existing customers via the Internet. The company said the Merchant Mail Network already has been adopted by several online retailers including The Gap, The Sharper Image, Tower Records, WorldRes and 1-800 Batteries. Clients have reported […]

Bell Canada, which has been engaged in Asymmetrical Digital Subscriber Line (ADSL) trials with Alcatel, announced it has taken delivery of Alcatel’s 1000 ADSL system, version 3.0. The new version has several enhancements, including more downstream and upstream bandwidth, enhanced rate adaptability, lower power consumption, and greater reach from the service provider to the customer, […]

Netscape Communications Corp. officially made its Netcenter site live today following an overhaul aimed at giving the portal a more pivotal role in the company’s new business strategy. Earlier this month Netscape unveiled a three-pronged plan under which the company said it planned to focus on electronic commerce applications, infrastructure software, and the Netcenter Internet […]

America Online, Inc. today announced a two-year, $75 million marketing agreement with online brokerages DLJdirect Inc., E*TRADE and Waterhouse Securities Inc. AOL said each brokerage will pay the online service $12.5 million per year during the agreement’s two-year term under which DLJdirect, E*TRADE and Waterhouse Securities become the premier brokerages featured in the new AOL […]

Ron Goldberg, director of development at Oven Digital, had some interesting thoughts on rich media advertising in a piece on ChannelSeven’s TurboAds.com. “The obvious issue of narrow bandwidth makes rich multimedia a chore for many end users,” he said. “Despite outstanding workarounds like streamed audio and video (RealMedia), embedded interactivity (Shockwave and Java) and vector-based, […]

Eagle River Interactive (ERI) said it has become a Microsoft Certified Solution Provider (MCSP). “ERI has been using the latest in Microsoft Internet Technologies in our client’s solutions for some time,” said ERI Director of Technology Kevin Mason. “As an official member of the MCSP network, not only will ERI have access to the latest […]

Saltmine Creative Inc. an online development and design firm based in Seattle and London, said that its managing partners have won the Ernst & Young Entrepreneur of the Year award. A panel of judges selected Saltmine President Jayson Jarmon, Chief Operating Officer Ben Thompson and Chief Technology Officer Pete Gerrald as finalists in the 1998 […]

R. H. Donnelley Corp., the largest independent marketer of Yellow Pages advertising in the U.S. and an up and coming new media player, will separate from Dun & Bradstreet and become listed on the New York Stock Exchange on Wednesday, July 1. Donnelley, headquartered in Purchase, NY, sells more than $1 billion in Yellow Pages […]

iVillage has launched a branding campaign with a television advertisement and two national radio spots. The spots, produced by agency-of-record DDB Needham, target three primary geographic regions: New York, San Francisco and Chicago. Spending was not disclosed. “First and foremost,” iVillage spokesperson Jason Stell told the Silicon Alley Reporter, “the goal is to continue to […]

Los Angeles-based Western International Media is urging the advertising industry to get serious about the year 2000 computer problem and issued a call for agencies, stations and publications to work together on a solution. Commercials that don’t run, commercials that run at the wrong time, bills that total 99 years worth of expenses–these are just […]

Los Angeles-based Web advertising company PennyWeb said it developed a new fraud-proof security system ensuring that its click-through program generates legitimate hits. The company, founded in September 1997, said it now has 380 advertisers and more than 45,000 host-sites generating six million clicks a month. “Our clients pay on the basis of the number of […]

America Online gave its CompuServe subsidiary service a much-needed facelift today with the introduction of the CompuServe 4.0 software in the U.S. The struggling online service, once the leader among rivals Prodigy and AOL, is aiming to attract more members to its reported 2 million customer base with an upgraded version of the service that […]