InternetNews Staff

Webstakes in New York City, a provider of targeted traffic for online advertisers through Internet sweepstakes and sponsorships, recently launched the Scandinavian Invasion Sweepstakes. The company, which specializes in turnkey custom Internet promotions designed to drive and retain Web site traffic for leading marketers, created the eight-week Scandinavian Invasion Sweepstakes with that same objective in […]

Sometimes it seems as if you can’t keep up with doings at Zulu-Tek even with a scorecard. The latest: NetVest Capital Partners LP said that it has reached an agreement in principle with a group led by China International Equities Ltd. to divest its partnership interests in Enhanced Services Co. Inc. as well as its […]

The top 10 ad banners viewed for the week ending May 23, according to NetRatings BannerTrack, based on measurement of Web activity among a representative panel of Web users age 18 and over: Yahoo! In Chinese Yahoo! Homepage #1 Yahoo! Homepage #2 Network Appliance Win a ’58 Corvette #1 Win a ’58 Corvette #2 Win […]

In a bid to further expand its international presence, Inktomi Corp. today announced it will provide its network caching software to Norway-based telco Telenor, and introduce the Inktomi Traffic Server into the Japanese market through a distribution agreement with Itochu Techno-Science Corp. (CTC). Telenor, a leading Scandinavian telecommunications provider, plans to deploy Inktomi’s Traffic Server […]

NetGravity announced a distribution partnership with Eagle River Interactive, a provider of interactive business solutions. The new channel partnership will allow Eagle River to market online ad management software solutions along with its Web site development tools. “As the Internet continues to grow and prove itself as an effective channel to reach prospects and customers, […]

Electronic Business Network (EBN), a Florida-based traffic building service, said that Traffic Director, its banner advertising campaign management division, will be accepting Network Affiliates. EBN said it offers banner advertising across a network of thousands of smaller Web sites that generate significant traffic. Network Affiliates will co-own hundred-site “stations” and will be trained to run […]

Purchase, NY-based MasterCard said that GSD&M of Austin, TX–its media agency since 1994–will be its Internet advertising agency. GSD&M will assume responsibility for the creative development, execution and media buying and planning for all of MasterCard’s Internet advertising. Billings were not disclosed. MasterCard said it has charged the agency with further establishing MasterCard as the […]

TMP Worldwide in New York City acquired About Work and StudentCenter from independent new media company, iVillage, producer of iVillage.com: The Women’s Network. The deal expands TMP Worldwide’s suite of online career products and services, adding new competencies in content and community from About Work and a large online Internship database from StudentCenter. Financial terms […]

The interesting quote of the week comes from a report on The Netly News about the growing use of spam by mainstream marketers. An unnamed spokesperson from a reputable online magazine that recently sent out unsolicited ads with both the recipient list and the sender’s address concealed was quoted as saying, “I’m a little ashamed […]

Internet Liquidators in Toronto said its online auction operation BID.COM will be launching a targeted promotional campaign on Netscape’s NetCenter starting June 1. Excite has been selected to power Netscape’s branded search service on NetCenter. BID.COM will be accessible on Netscape’s branded search. Financial arrangements were not disclosed. “By adding Netscape to our existing relationships […]

Sega of America said it is planning a $100 million campaign to support the launch of its upcoming Dreamcast super video game console in North America. The Dreamcast introduction, still about a year off, will touch all parts of the target consumer’s life with advertising, sales promotions, event marketing and retail merchandising, the company said. […]

In contrast to India, other South Asian countries are well ahead in the ISP policy game, Nandi added. Both Sri Lanka and Pakistan have de-regulated ISP markets, with over a dozen ISPs operating in each country. Other regulatory challenges plaguing the Indian Internet industry include the current ban on usage of VSNL accounts for Internet […]