InternetNews Staff

Boston-based Inso Corp. said at Interactive Newspapers ’98 in Seattle that Harris Publishing Systems Corp. had licensed its new Quest Internet Classifieds (QUIC) system. Harris plans to market the system to newspaper publishers under the name of WebCASH to complement its existing classified advertising publishing systems. Financial details of the arrangement were not disclosed. Inso […]

Savatar Inc., a recently formed subsidiary of the WPP Group, added two senior marketing executives to its staff. Lance D. Podell, who will manage the company’s recently established New York City office, was named Savatar’s vice president for client development/marketing. Savatar also said that John Macario will serve as vice president for business technology solutions […]

San Francisco-based Electric Classifieds Inc. rolled out an online classified display ad solution. ECI said the new product line will enable Web publishers to expand their online classifieds efforts by placing multiple listing ads or ads with both text and graphics online in a searchable format. Display ads have traditionally been left out of online […]

The Dealer Service Group of Automatic Data Processing Inc. (ADP) and Gannett Media Technologies International (GMTI), the software development unit of Gannett Inc., launched a new automated ad system for auto dealers. The new system, called Marketing Advisor, allows dealerships to expedite production and placement of advertising and marketing campaigns electronically into newspapers and other […]

Lucent Technologies unveiled new technology for its CentreVu Call Center Solutions, describing it as “a breakthrough” that fundamentally changes the way call centers balance customer care with operating efficiency. Lucent’s new expert software–called CentreVu Advocate and CentreVu Virtual Routing–uses five predictive algorithms to solve the traditional call center problem. The company defines that problem as: […]

San Francisco-based Venture Strategy Group launched the first Brandy Awards and the Build Brand Value conference, a conference focusing on building breakthrough brands. The company said it wants to recognize companies that have proven that building brands is more than an advertising campaign and the ubiquity of a logo, and is the key to achieving […]

24/7 Media in New York City, the interactive ad network formed by the recent merger of Petry Interactive, the team behind former Katz Millennium Marketing and Interactive Imaginations Inc., named its executive team. CEO will be David J. Moore, former president and CEO of Petry Interactive. He will work with Jay Friesel, executive vice president, […]

San Mateo, CA-based NetGravity said its AdServer has been selected by Ticketmaster Online to manage its advertising inventory, target ads to specific audiences, and generate performance reports. Targeting will include the users’ geographic location, music tastes, and sports preferences. “The AdServer solution enables us to grow, starting with effective inventory management and the ability to […]

Narrative Communications Corp. demonstrated a solution for commerce-enabled Web advertisements that allow credit card transactions in a banner environment. Through tight integration with Microsoft’s Site Server 3.0, Commerce Edition, the company showed an Enliven ad for Eddie Bauer that supports secure credit card transactions, enabling the company to directly market and sell its products through […]

Cloudscape announced JBMS, an embeddable Java-based data management system. JBMS is designed to support slim client platforms, enabling smart applications that are both well-suited to a distributed environment and small enough to operate efficiently over the Internet. The vendor has also signed its first alliance with Tandem, a Compaq company, with which it will implement […]

Datek Online Tries Print Campaign Iselin, NJ-based Datek Online, a cyber brokerage firm, adopted a new logo and launched its first print advertising campaign. The firm also announced its exclusive sponsorship of the Dilbert Financial Indices, a set of financial indices from the mind of Scott Adams, the creator of the Dilbert comic strip. The […]

NetcPlus Internet Software, which claims to be the United Kingdom’s only home-grown e-mail software developer, released SmartMail 4.0 with a Windows 98 interface. This latest version of the SmartMail multi-user client software also works with Windows 95 and 3.1x. In a statement, the vendor noted: “SmartMail can also be coupled with NetcPlus SmartServer, an affordable […]