Beth Cox

SendFree.com, operator of an autoresponder ad exchange, said it now will allow members to use any autoresponder from any source in conjunction with its system. The move allows members to gain credit for free ads with all their autoresponders no matter where the autoresponder comes from, the company said. “Many people have an autoresponder supplied […]

ProfessionalCity.com Inc. launched a new, free online research facility and community with a component aimed at marketers. The site is targeted at busy professionals looking for in-depth, precision research. Other fields include accounting and legal. The company said users can pull up an organized, edited listing of the links and information that is most valuable […]

Here’s a cool and we hope helpful concept. At no cost to themselves, visitors to the Hunger Site can donate a free serving of rice, wheat, maize or other staple food to the hungry. The site’s corporate sponsors pay for the donation. Anyone on the Internet can make one free donation every day. Making a […]

VeriSign Inc. launched VeriSign Go Secure! Services, a suite of managed application services designed to accelerate the way enterprises deploy secure e-commerce applications. The services enable organizations of any size to rapidly incorporate and use digital certificate-based authentication, privacy and non-alterable digital signatures in both new and existing transaction and communication applications, the company said. […]

European Web site operators have committed to spending more than twice as much per Web site this year than their North American counterparts, a new survey shows. ActivMedia Research, said its sixth annual study of electronic commerce and Web site development costs discovered that Europe will average a $77,000 investment per site while North America […]

InfoXpress.com Inc. signed a dozen publishers in England, Belgium and Germany for its InfoTracker Web-to-database technology services. InfoTracker is a direct response mechanism (banners, hot buttons on banners, etc.) that generates qualified sales leads by allowing site visitors to request more information from, or otherwise interact with, Web advertisers. Potential buyers can request additional product […]

Be Free Inc., a provider of online affiliate sales channel technology and services, launched www.AffiliateRecruiters.com as a destination site for individuals and businesses looking for revenue-sharing opportunities. An affiliate recruiter agrees to actively target and recruit sites that would be logical affiliate business partners for Be Free’s merchants. By joining the program, affiliate recruiters can […]

A new Internet advertising and electronic commerce company called Clarant Worldwide Corp. is planning an IPO and New York City-based Young & Rubicam Inc. said it will hold a 13 percent stake. Clarant, which will elect former CBS Corp. top executive Michael Jordan as chairman when its IPO closes, filed for a $175 million stock […]

Seattle-based Media Passage, a provider of integrated print media process technology and services, completed a shift to Web-based distribution for print media buys and changed its name to mediapassage.com. The company said it is Internet-enabled for all of its services and now has an instantaneous way for advertising agencies and advertisers to connect with the […]

San Francisco-based Adauction.com raised $15 million in a round of funding from investors led by Lehman Brothers Venture Partners, Amerindo Investment Advisors Inc. and Fayez Sarofim & Co. Previous investors Convergence Partners, Geneva Partners, VIVENTURES Partners, and New Millennium Partners also contributed. The $15 million brings the company’s total capital raised to date to more […]

Gift certificate store Giftpoint.com rolled out an affiliate program and signed with affiliate marketing technology company Be Free Inc. to implement the program. The program allows affiliate sites to make money by selling gift certificates from over 100 name-brand retailers, restaurants, catalog, and Internet companies such as Barnes & Noble, Olive Garden, Marshall Field’s, Omaha […]

Online pet supply retailer Pets.com said it named TBWA/Chiat/Day San Francisco as its agency of record “for a multi-million dollar advertising and brand-building program.” “Pets.com chose TBWA/Chiat/Day because of its proven track record of creating impactful campaigns that build enduring brands,” said Julie Wainwright, CEO of Pets.com. “We. . .believe that TBWA/Chiat/Day is the best […]