Beth Cox

Newspaper classified ad operation Classified Ventures Inc. signed The Denver Post to its network of more than 130 affiliated newspapers. The Post has launched Classified Ventures cars.com service, which simplifies car shopping on the Internet. By clicking on cars.com on The Denver Post Web site, local consumers can now search for new and used vehicles […]

Online games site Sandbox.com, which bills itself as “the Smarts and Entertainment Network,” reportedly has begun an agency review for an estimated $15 million to $20 million advertising account. The company is seeking an agency in New York or Washington with strong branding experience, according to an Advertising Age report. Plans call for print, online, […]

24/7 Europe named Antti Erdnne, former managing director of Finnish online sales company Netbooking, to head its mobile and digital development and its new division, Digital Channels Group. The move follows 24/7’s acquisition of Netbooking on Aug. 31, which combined Netbooking and 24/7 Suomi operations for online ad sales. Erdnne, 34, will become Strategic Development […]

Ernst & Young LLP, a provider of e-business services in tax, assurance, corporate finance and consulting, kicked off its “.company” advertising campaign, part of a $100 million dollar marketing effort to support its renewed emphasis on e-business. The new campaign, aimed at rapidly growing dot com companies as well as established companies looking to transform […]

Media marketplace Adauction.com launched GeoNet, a content-based, geo-targeted Web advertising solution designed to make regional media buying easier and more cost-effective. GeoNet’s regional targeting capabilities are an alternative to traditional IP targeting, the company said. GeoNet is comprised of a network of premium, regional Web sites such as local newspapers, TV and radio sites, regional […]

The most clicked-on ad banner for the week ending Sept. 26, with an 11.2 percent click rate, was WingspanBank.com’s ad featuring its credit card services, according to Web measurement firm Nielsen/NetRatings. WingspanBank.com, a division of First USA Bank, is an online banking operation. The top site this week for females was Marthabymail.com, Martha Stewart’s online […]

Netzip signed a partnership deal that allows ZDNet to use Netzip’s Download Demon technology to deliver advertising to its user base. Netzip’s download technology also allows users to control their downloads with pause, resume and reconnect features. Financial arrangements were not disclosed. Download Demon will allow ZDNet to deliver content to users through a customizable […]

InfoUSA Inc., which compiles customized mailing lists, reportedly may spin off its Internet division, infoUSA.com, to boost its value. Shares have dropped more than 40 percent since mid-April. The company, whose products power the Internet directories for Yahoo Inc., Microsoft and others, hired law firm Cooley Godward LLP to help it with the possible spinoff, […]

Imperial Bank, the principal subsidiary of Imperial Bancorp, said that its Emerging Growth Division has granted Internet traffic analysis company WebSideStory Inc. a $4 million revolving line of credit. The credit facility will provide WebSideStory additional working capital to continue developing new technologies and services based upon its Internet tracking and analysis technologies. WebSideStory, creator […]

Ad network Real Media recently added 20 new Latin American Web sites to its network, including InfoSel in Mexico, Universo in Brazil and La Nacion and El Clarin in Argentina. Real Media said it now represents 32 sites in Central and South America serving over half a billion ad impressions each month. The company, which […]

LCS Golf, a provider of newsletters about the sport, signed an agreement to let 24/7 Media Inc.to represent its products to advertisers. 24/7 Media will provide advertisers access to four newsletters under LCS Golf management, including Golf & Travel online, David Leadbetter newsletter, The GolfUniverse.com newsletter and Sports & Leisure online. The newsletters reach over […]

NetGravity Inc. said that Eric Spivey was named chairman of the company, replacing company founder John Danner, who resigned. In early 1999, Danner stepped down as CEO and president but continued in his role of chairman. Spivey, NetGravity’s CEO and president, joined NetGravity earlier this year. He has more than 14 years of experience building […]