Beth Cox

General Magic Inc. selected New York City-based LinkShare Corp. as a Web affiliate partner to attract new subscribers for its voice-enabled services. The LinkShare affiliate marketing network will be used to promote General Magic’s Portico virtual assistant service and new myTalk free e-mail service. LinkShare facilitates e-commerce by providing companies with the tools and technology […]

Opt-in e-mail marketing firm NetCreations Inc. launched a new affiliate program for its PostMasterDirect.com network. The program is aimed at small and mid-sized Web sites, said NetCreations President Rosalind Resnick. The PostMasterDirect.com List Affiliate Network will help NetCreations and its partner sites accelerate the growth of their three million-member e-mail database and provide marketers with […]

iHarvest Corp. launched iHarvest One, a free ad-backed browsing companion that helps users with the Web information management process. The product also offers a value-added e-commerce service that automatically identifies and delivers relevant content and promotional offers from sponsors. The tool is available via a free download. Flycast Communications is the first provider of targeted […]

SIMS Communications Inc. retained Interactive Business Channel (IBC) to assist the company in its corporate promotion to investors. Spending was not disclosed. IBC specializes in structuring strategic advertising campaigns and currently has relationships with Barron’s, Investors Business Daily, Raging Bull, Motley Fool, Money, and Fortune Magazine. “We selected IBC because they have years of experience […]

A new industry e-commerce report says that the global ISP equipment market will triple or even quadruple by 2003 when a third of all residential users are choosing high-speed access. According to Datamonitor’s “Powering the Internet Revolution: 1999-2003” report, the combined number of residential broadband subscribers (cable and ADSL devices) reached 700,000 globally in 1998. […]

Computer Associates International Inc. this week delivered Unicenter TNG Web Management Option 3.1 (WMO), a solution for tracking site activity and helping to maximize the performance and availability of e-commerce sites. WMO integrates the management of Web and back-end systems, allowing users to maintain end-to-end service levels for e-commerce sites that leverage back-end systems and […]

Paytrust has launched a Web-based service that it says provides consumers with “complete one-stop bill delivery, payment and management.” Paytrust said it can deliver all of a consumer’s bills to a single, secure Web site and directs payments from users’ pre-existing checking accounts. Using its own patent-pending technology, as well as the ability to work […]

Ken Wirt, the former Diamond Multimedia executive who brought the Rio portable MP3 player to market, launched his new company’s site this month, Riffage.com, a music service with a selection of authorized digital music for purchase by download. Aimed at wired musicians and fans, Riffage.com said it combines online community, communications and e-commerce. Riffage carries […]

Internet guide network About.com Inc. named Alan Wragg as president of About.com International and Jon Spaet as president of advertising sales. Wragg has been with About.com since the service launched as the Mining Company in 1997. Spaet joins About.com from MSNBC. As president of About.com International, Wragg will be responsible for managing the company’s international […]

NetGravity Inc. named Howard W. Smith, chief executive of Standard & Poor’s Compustat, to its board of directors. Compustat is a business unit of The McGraw-Hill Companies that develops databases, analytics, applications software and enterprise information systems for the investment management and financial services marketplace. Prior to joining Standard & Poor’s in 1995, Smith worked […]

24/7 Media Inc.said that over the past two months it has booked $13 million in direct marketing packages for its 24/7 new Direct service, which the company launched in April. Advertisers using the service include Fleet Financial Services, Disney, Micro Warehouse, BellSouth, CoolSavings.com, US Web/CKS, About.com, Amazon.com, Netscape, CNET, NextCard, Staples, Discover Card, theglobe.com, ISN […]

FortuneCity.com, a provider of international native language online communities, named Marty Chavkin as vice president of marketing. He was previously vice president of marketing and e-commerce at Hearst New Media. Michael Caruso, was named San Francisco-based West Coast sales director. He was previously sales and business development director for the Hollywood Stock Exchange, a simulated […]