Beth Cox

NetZero Inc. an advertising-driven free Internet access provider, said that GeoCities founder and chairman David Bohnett will take a seat on its board of directors. Using a model similar to network television and radio, NetZero offers subscribers free Internet access and e-mail, underwritten by on-screen advertising. Since its launch in mid-October, more than 400,000 users […]

Chicago-based Hyatt Hotels and Resorts said it is making “the biggest-ever” hotel company advertising purchase on the Microsoft Network. Financial specifics were not disclosed, however. The deal includes banner advertisements on MSN sites such as MSN Expedia, MSNBC, the MSN.com homepage, MSN Sidewalk and MSN MoneyCentral. All ads will be linked to www.hyatt.com, Hyatt’s site […]

Unique Media Network signed an ad sales rep agreement for ynot.com’s “beyond the banner” postcards and monthly newsletters. “The deal with Ynot gives Unique Media a highly focused, advertising medium with 70 percent women, and phenomenal click ratios for our advertisers,” said Unique CEO Michael Weiner. Ynot.com has a menu of sponsored, animated ShockWave electronic […]

Ad management service AdForce said it has added 12 new customers and is now serving 4 billion ads a month. New customers include Brilliant Digital Entertainment, ChannelSEEK, Click Here, CyberSight, Encompass, Hyperasia, NextStepMedia, ParenthoodWeb, PointCast, The Regrowth Network, Software Builders International and USWeb. “In many instances our customers are starting to experience accelerated growth that’s […]

4Internet, which describes itself as a vertical portal network, has joined the @dVENTURE Network, VentureDirect Worldwide’s online advertising network. The 4Internet network generates more than 5 million page views a month and contains 2,000 vertical sites, reviewed by 4Internet and considered by the company to be the “best of the Internet.” The network is organized […]

SelfCare.com, an online marketer of health products, has selected i-traffic of New York City to handle all its Internet-based direct marketing. i-traffic will be responsible for all online advertising, alliance management, product demand generation and customer acquisition for selfcare.com. Billings were not disclosed. The SelfCare Catalog was founded in 1976 by Yale medical student Tom […]

San Francisco-based Intershop Communications Inc. has been selected by Internet service provider PSINet Inc. as the store design and management component of PSINet’s electronic commerce service. The new offering complements PSINet’s suite of Web hosting products and services available to businesses that want to enter the electronic commerce arena. Intershop’s scalable hosting solutions with complete […]

New York City-based Real Media acquired of Cubicmedia Gesellschaft f|r neue Medien mbH, an independent online advertising sales company in Germany. Real Media Europe and one of its investors, Swiss-based advertising conglomerate PubliGroupe, has acquired a 76 percent majority stake of Cubicmedia, while the other 24 percent remain with Cubicmedia’s two founders, Sascha Wolff and […]

Argent Capital Corp. said it has acquired the NetVoucher.com Advertising System from Optimize Inc. of Birmingham, AL. Financial details were not disclosed. “NetVoucher is a state-of-the-art breakthrough in Internet advertising,” said Christopher A. Millar, Argent president and chief executive officer, in a press release. “NetVoucher allows local merchants to develop a Web site to communicate […]

Montabaur, Germany-based 1&1 AG & Co. KGaA, a large marketing company, said it bought Sweden’s Adnet AB Internet-Werbenetzwerk from Lingfield AB as it begins to expand its Internet advertising network outside Germany. Financial details of the purchase, which was made through 1&1’s unit 1 & 1 Online Dialog GmbH, were not disclosed, according to a […]

VentureDirect Worldwide, an integrated direct marketing and media company, has been named as the primary online advertising agency for NET@DDRESS, a free e-mail service developed by USA.NET. VentureDirect will plan and develop online marketing programs to acquire free e-mail subscribers. Billings were not disclosed. VentureDirect Worldwide has provided online advertising services to USA.NET since 1997. […]

Santa Clara, CA-based USWeb/CKS acquired BI Business Information and BI Interactive Marketing of Geneva, Switzerland. BI Business Information is an IT services firm specializing in application development, systems integration and user support. BI Interactive Marketing specializes in marketing communications leveraging the Internet and multimedia. Financial terms were not disclosed. “With expertise in Internet and traditional […]