InternetNews Staff

The Marketing Information Solutions division of IntelliQuest Information Group Inc. is teaming up with 24/7 Media Inc. to bring database marketing to the Web. Under the terms of the agreement, IntelliQuest will license its High-tech Household file to 24/7 Media for two years to build the foundation of 24/7 Profilz, an online co-op database. Financial […]

Here’s a switch. Prodigy Communications Corp. launched a new national brand television campaign urging folks to “spend less time online and more time on life.” In the two television commercials created by TBWA/Chiat/Day in New York, consumers are treated to both a romantic encounter and a small business office celebration that take place beyond the […]

DoubleClick Inc. launched DoubleClick “Closed-Loop Marketing Solutions,” a suite of products designed to give advertisers and agencies real-time, in-depth control of delivery, measurement and analysis of their campaigns. The product suite includes DoubleClick DART, now being privately labeled for advertisers, and two new products: DoubleClick DataBank and DoubleClick Boomerang. DoubleClick said that using the new […]

Excite Inc. named Fred Siegel as senior vice-president, marketing. He will lead Excite’s marketing and brand campaign in the next phase of consumer adoption of the Internet, the company said. Formerly senior vice president of marketing at QVC, Siegel, 45, took the QVC brand from its No. 2 position in televised shopping to make it […]

Thomson Interactive Media (TIM) said it was selected by Enterprise NewsMedia Inc. to publish the Internet classified and display ads for the company’s 11 newspapers. Starting with TIM’s Classified IQ, the flagship product in its suite of online solutions, Enterprise, which serves communities in coastal Massachusetts, will later use TIM’s Directory Express (guides and yellow […]

The cable-access ISP @Home Network said that General Motors, Toyota and Acura, have selected @Home to test drive their rich media Internet advertising campaigns. @Home said its high-bandwidth, high-speed network allows advertisers to incorporate quality video, near CD-quality audio, in-depth information and a high degree of interactivity into their ads. Rich media advertisements can integrate […]

Cable ISP WorldGate Communications Inc. and communications firm General Instrument Corp.(GI) have partnered to put WorldGate’s Internet TV Over Cable service on GI’s digital set-top terminals. The service, currently deployed on GI’s analog terminals, provides Internet access through television sets at up to 128 kilobits per second. GI’s partnership with WorldGate will increase that speed […]

MindSpring Enterprises Inc. Tuesday introduced LAN on Demand, the newest in its line of small business products that allows businesses to connect all the computers in a network through a single ISDN connection instead of using costlier dedicated links. When used in conjunction with an ISDN router, the service will automatically connect a computer to […]

Pandesic LLC, an Internet company from Intel and SAP, recently named Pete Wolcott its new president. He will focus on day-to-day operations, the company said. Wolcott, who joined the company in 1997, most recently served as Pandesic’s vice president of sales and marketing. Harold Hughes will remain CEO and chairman of the board. “Pete has […]

Sun Microsystems Inc. took another step toward expanding its business outside its core workstation market late Monday with the acquisition of privately-held i-Planet Inc. Terms of the deal were not disclosed. i-Planet provides secure Internet communications giving businesses secure access to e-mail, internal data and applications from any Internet-connected device without the expense of building […]

Lycos Inc. today acquired Wired Digital, Inc. for $83 million in stock, in a deal the company said will expand the Lycos Network’s reach to more than 40 percent of the Internet audience. With the purchase, Lycos gains Wired Digital properties such as the Wired search engine HotBot, which the company said has 5 million […]

Lucent Technologies Inc. today acquired Quadritek Systems Inc., a privately-held developer of network administration software for $50 million in cash. Malvern, Pa.-based Quadritek markets a variety of network administration products to businesses and Internet service providers. Quadritek’s products automate the process of assigning and authenticating Internet Protocol (IP) addresses. Lucent will also take an unspecified […]