Zachary Rodgers

Web design and development firm Organic has added Paul Roberts to its Detroit office as vice president and managing director. Roberts’ last role was in the Dallas office of Rare Medium, where he was executive vice president of Rare’s Internet solutions group. Before that he was senior vice president and national director of Micro Modeling […]

MasterCard International has partnered with Major League Baseball to create an interactive promotion that will have fans voting on baseball’s most memorable moment. The “MasterCard Presents Major League Baseball Memorable Moments” initiative will invite baseball fans to vote on MLB.com, the official Web site of Major League Baseball, as well as via in-stadium balloting. IconNicholson, […]

Web software and services firm imagistic has signed six new Web development and digital marketing contracts. The accounts cut across several industry categories, including the banking, restaurant and non-profit segments. Imagistic will provide a range of site enhancements for these new clients. For example, the firm will update and expand the online promotional areas within […]

Online advertising optimization company Poindexter Systems has hired on Rich Person as chief executive officer. Prior to accepting the position, Person was managing partner for direct and interactive marketing at Mullen, where he built up the the cross-channel agency’s direct marketing and new media services. Before joining Mullen, he was senior vice president and director […]

Interactive marketer POPstick has hired four to its executive team. Joining the company are Mark Kriegsman as chief technology officer; David Wagner as executive vice president of operations; John Monsarrat as vice president of corporate development; and Joseph Burke as vice president of sales. “POPstick has grown steadily over the past two years, and today […]

24/7 Real Media has been tapped by Online Travel Company to sell advertising, sponsorship and e-mail on its recently acquired Ifyoutravel sites. The “If You” properties include Europe’s popular ifyouski skiing site, as well as ifyougolf and ifyoudive. With this appointment, Real Media will sell across the entire suite of consumer travel sites owned and […]

RewardsPlus, an online benefits delivery firm, recently selected NewWorldIQ’s CampaignIQ 2.0 to develop an interactive communications channel with its customers, partners and employees. The client win comes shortly after NewWorldIQ, a provider of marketing automation tools, released the software, which is an e-mail marketing engine geared toward prospect management and customer retention. RewardsPlus is using […]

24/7 Real Media recently made seven hires to senior media sales posts, four to its New York office and three to regional offices in San Francisco, Chicago and Austin. New York has recruited Frank Bilich, Jason Merhaut, Joshua Lefkowitz and Fabiana Esteves as account executives. Bilich joins the company from Vivendi Universal Net , where […]

EyeBlaster has launched an internally developed interactive campaign. Designed to highlight the company’s growth and wide adoption by advertisers, agencies and publishers, the campaign calls for online advertising pros to “Manage More Rich Media” with Eyeblaster. The Flash-based creative executions appear to be attached to the front of the browser rather than contained with it. […]

ValueClick, in an effort to assist advertisers interested in reaching the “back to school” target audience — including teens, college students and parents — has expanded its relationship with Oddcast Media Technologies, an interactive marketing and media firm. Using Oddcast’s V-Host technology for the creation of virtual characters, ValueClick’s advertisers will be able to build […]

Agency.com has launched a new Web site for The Make-A-Wish Foundation of North Texas. The site — created by the Agency’s Dallas and Chicago offices — focuses on the children’s stories and how the children’s wishes are being fulfilled. Don Scales, president and chief executive officer of Agency.com North America, said, “Our goal in designing […]

Interep Interactive’s Winstar Interactive Media has been chosen by StreamCast Networks to rep Morpheus, the company’s peer-to-peer communications product, and the MusicCity.com portal. Winstar will supplement the efforts of StreamCast’s own regional sales staff. “Morpheus generates an average of 1.2 million unique visitors each month who stay an average of 142 minutes per session,” says […]