Beth Cox

Waltham, MA-based Netegrity Inc. announced extended capabilities for its SiteMinder secure user management solution for e-commerce applications. Version 3.5 offers better scalability, UNIX support and comprehensive authentication and security measures for the deployment of e-commerce applications including extranets, the company said. “E-commerce applications are growing in strategic importance as a way of transacting everyday business […]

Amazon.com and AT&T have signed up with Wells Fargo for the launch of ad campaigns both on ATM screens and on the back of transaction receipts. Amazon.com will be the first to advertise on more than 340 Wells Fargo ATMs in San Francisco, San Jose, Marin, San Mateo, Contra Costa and Alameda counties. The effort […]

Centralized online ad management and delivery service AdForce signed strategic agreements with AudioBase, INTERVU Inc. and Thinking Media to provide support and delivery of these rich media formats. “The use of rich media makes Internet advertising more compelling and more interactive. Our customers are deploying rich media-enabled ads to maximize the effectiveness of their advertising […]

Vancouver, Canada-based Web hosting company NetNation Communications Inc. Signed a co-marketing agreement with HyperBanner, allowing HyperBanner users to search and register domain names using Swhois, NetNation’s multilingual domain name search engine. In addition NetNation products will be available on HyperBanner’s main site under the heading “Start Your Site.” Financial arrangements were not disclosed. “We are […]

Dallas-based pcsave.com, an Internet computer retailer, signed a joint marketing agreement with Lycos Inc. that includes co-sponsorship of the Team Xtreme Indy Racing League car featuring rookie driver John Hollansworth. The marketing initiative is designed to provide high visibility for both the Lycos and pcsave.com brands. Spending details were not disclosed. As part of the […]

The FAST (Future of Advertising Stakeholders) Measurement Committee’s audience measurement subcommittee has issued a set of voluntary guidelines and is seeking feedback on them from the industry. All suggestions will be considered and following a 45-day period, FAST will issue final voluntary guidelines for the industry. “Audience measurement is perhaps one of the most frustrating […]

Wilmington, DE-based First USA, the nation’s largest Visa and MasterCard lender, said its VersaPay digital wallet has been adopted by a number of Internet merchants and commerce sites. New users of the technology include Borders.com, CBS MarketWatch, CoolSavings, Cyberian Outpost, FANSonly, Impulse! Buy Network, iVillage, Recompute, SkyMall, ToySmart, Virtual Technology Corp., Virtual Vineyards and ZD […]

Redmond, WA-based InfoSpace.com launched an online store that sells flowers, gifts and greeting cards through the company’s network of affiliates, including AOL, the Microsoft Network and Netscape. “Our expanded e-commerce strategy creates a handy gift shop for Internet users searching our white page directories on any affiliate site by placing items such as cards and […]

Online restaurant-ordering service cybermeals.com signed an agreement with St. Paul, MN-based Future Pages, a provider of custom collegiate marketing and advertising campaigns. Cybermeals.com will use the Future Pages Network of more than 2,000 colleges and universities to implement an advertising campaign in college print newspapers, coupled with an online co-branded restaurant and dining guide. The […]

eFax.com, a provider of Internet-based document-delivery solutions, signed Hewlett-Packard, Konica, Iomega, Atevo Travel, PC World Online, Recruiters OnLine Network, BuySoftware.com and Maximum PC as charter advertisers. Advertising messages reach eFax.com users in conjunction with its free fax-to- e-mail service. “We are very excited about working with leading companies as part of our advertising program,” said […]

Internet incubator CMG Information Services Inc. acquired Internet Profiles Corp., or I/PRO, which specializes in Web traffic verification, analysis and research. Financial terms of the deal were not disclosed. I/PRO will become a wholly owned subsidiary of the CMGI Internet Group and will be merged with Engage Technologies Inc., a provider of online marketing solutions. […]

Shares of New York City-based Grey Advertising Inc., the world’s sixth-largest advertising agency, were off by as much as 6 percent Monday after it reported lower fourth-quarter earnings, in part because of expenses at an Internet unit. Grey fell $20 to $350 in early afternoon trading. Earlier, shares touched 347. The stock (GREY) closed at […]