InternetNews Staff

IsoQuest Inc., a provider of knowledge management software for electronic publishing, delivered the newest product in its NetOwl Family of Intelligence Discovery tools, NetOwl for Classifieds. The Fairfax, VA-based company said NetOwl for Classifieds allows newspapers to publish their classified advertising on the Internet quickly and accurately. NetOwl automatically parses classified ads, expanding and interpreting […]

El Segundo, CA-based ZULU-tek Inc., which recently acquired a controlling interest in SOFTBANK Interactive Marketing said it posted total 1997 revenues of $39 million. SOFTBANK Interactive Marketing also said that The SOFTBANK Network more than doubled in size, attracting 32 new Web sites as affiliates in its first 120 days of operation, increasing the number […]

Yoyodyne, a relationship marketing company based in Irvington, NY, launched Get Rich Click III, an online promotion that guarantees delivery of category-specific, demographically targeted audiences to sponsors’ Web sites. The company said the promotion is expected to attract 1 million participants competing for a chance to win $100,000. Initial sponsors include Columbia House, AdOne Network, […]

Innotech Multimedia Corp. is shipping NetResults-CD v.2.0, its Java search and index application for Web content on CD-ROM. NetResults-CD is the first true multiplatform, multibrowser search and index software for CD-ROM. The application can run on all platforms supported by a Java Virtual Machine and can be accessed by any version of a Java enabled […]

Genelco, a subsidiary of General American Life Insurance Company, announced it will launch WebHarbor, a suite of products to enable insurance and financial services companies to conduct electronic commerce on the Internet. The launch will take place at the Life Office Management Association Systems Forum, on March 8, in Atlanta. “With these products, companies can […]

Gay.com in San Francisco, which describes itself as the largest gay and lesbian online community, and Rivendell Marketing, a gay and lesbian media placement firm, said they have formed the first online gay advertising network. The gay.com network offers a suite of online advertising options designed to reach gay and lesbian consumers, the companies said. […]

New York City-based THINK New Ideas was named global marketing and communications company of record for Network Associates Inc., formerly McAfee Associates. The agreement extends THINK’s integrated marketing and communications solutions for Network Associates internationally, incorporating THINK’s ongoing TV, print, Internet, packaging, collateral and brand identity work for the company, products, and services. The company […]

Internet advertising network ADSmart unveiled a new Web advertising strategy that focuses on six key affinity groups and representative sites within those groups. With this new strategy, ADSmart said it will focus its attention on 45 sites providing a reach of 7.1 million unique viewers per month. Previously, the network consisted of 80 sites with […]

International Data Corp. and RelevantKnowledge Inc. launched a joint venture in which IDC will incorporate data from the latter’s Web measurement product to publish research studies analyzing and projecting Web usage trends on a quarterly basis. RelevantKnowledge follows a measurement model similar to television household ratings. The company’s panel, Panel2000, reflects the Web universe defined […]

Idealab!, an Internet business incubator, announced the launch of GoTo.com, a search directory that enables Web sites to purchase placement within search results using a real-time competitive bidding process. This new search directory removes the clutter and confusion of Internet searches by enabling consumers to find what they’re looking for faster, and Web sites to […]

N2K’s Music Boulevard said it will broadcast a special ad during the 40th Annual Grammy Awards ceremony that will allow WebTV Plus customers to link from the Grammy broadcast on CBS Television to the Music Boulevard site on the Web for instant shopping. When the Music Boulevard 30-second spot airs during the Grammy broadcast on […]

ZULU-tek Inc. issued a statement Monday saying it has been “deluged with calls” regarding a rumor that DoubleClick Inc. is buying ZULU. ZULU said it intends to maintain its independence and continues to review its options to list shares on NASDAQ’s national market system or the American Stock Exchange and expects to retain a major […]